Dex One Distribution With Jingle Networks

Dex One, one of the leading distributors of business directories in 28 US states has reached a distribution agreement with Jingle Networks. Jingle Networks provides a free 411 service in the US through 1-800-FREE411.  When a user call's 1-800-FREE411 they listen to a 12 second ad that target tow

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Yellow Pages Print Opt-Out

The Yellow Pages Group in Canada announced earlier this year that they would no longer print and delivery phone directories to most Canadian cites.  For some time the company has also maintained a deliver option system to help reduce unwanted deliver.  You can see the form here. Yellow Pages in

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Google dominates business directories

Google is quickly becoming the dominate source for business directory listings.  Sensis announced they have partnered with Google to provide all of their business listings.  Sensis is the leading publishing of business directories and classified products in Australia.  No commercial terms were di

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Are micro directories the future?

Today we saw 2 announcements for very focused directories.  This is an interesting online trend which highlights the practicality of micro directories. The first is for Roofing-Directory.com which focuses on connecting consumers with roofing contractors that will repair or replace your roof.  

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Ziplocal.com adds more reviews

Ziplocal.com has added reviews from Gayot, WaySpa, The Globe and Mail, EYEWeekly and Sweetspot.ca to its directory service.  Users generated reviews can be a great way for a business to stand out in a crowded directory listing.   The challenge with user generated reviews has always been avoiding

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Nicadema, a new human edited directory

Brandan Connell, the owner of Rankrover.com, has launched a new human edited directory to compete with DMOZ.   The new directory site is called Nicadema and features the ability accept reciprocal links and paid options.   Reciprocal links are free and paid options start at $9 and go to $21 dolla

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YellowPages Corporation Focusing Canadian on Travel

Yellowpages Corporation is running a video contest for the funniest Canadian video and offering a $500,000 cash price and $500,000 charity donation.   The contest is part of the Yellowpages.travel site launch with positions Yellowpages Corporation in the travel industry. Yellowpages.travel focu

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Directional Marketing Outlook

The Kelsey group released on the overall growth of the advertising market.   One of the most interesting aspects was the projection that Yellow Pages advertising would grow to $41.4 B, with a combination of the print and online sales. Through 2007 to 2012 The Kelsey group predicts we will see

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SEO Directories?

BusinessDirectoriez.com launched today with a focus on providing SEO links related to key topics to business sites.  While directories have long been a good source for quality SEO links we haven't seen such an aggressive SEO focus before.  The sites lets business purchase links related to specific

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Superpages.com Adds UGC Elements

Superpages.com announced its release of added user functionality to their site. Superpages users can now update business profiles, add photos and participate in business specific blogs. The added UGC elements will go far in differentiating Superpages against the many existing local online director

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