InfoSpace Inc sells Directory Business
InfoSpace Inc has sold its Directory Business to Directory Publisher Idearc Inc for a reported $225M USD. The flagship of the Infospace Directory Business, Switchboard.com, was also included in the deal as well as all Yellowpages and Whitepages publishing businesses.
Idearc Inc, is itself a new entry to directory business after being spun off by Verizon to publish the Verizon Yellowpages and Whitepages directories. Idearc Inc also operates the Superpages.com web site and indicated the purchase of Infospace Directory business provides more reach for local advertisers.
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