RefreshClassifieds

Cozybug.com has launched a Facebook Application to promote its advertising services inside Facebook.  The Facebook Application platform allows third-party applications to extend Facebook’s base functionality.  The CozyBug.com Facebook Application connects the users listings between CozyBug.com and Facebook.  Unfortunately the application does require a Cozybug.com user name and account so users have to leave Facebook to create an account.  Once they setup an account their classified ads can appear inside Facebook, including their profile page.

Facebook has already created a Marketplace Classified application and its not clear how the Cozybug.com application hopes to differentiate.  The Facebook Marketplace application is installed by default for all users but the Cozybug.com application needs to be found and installed.  Currently there are 9 active users of the CozyBug.com application and several million of the Marketplace application.  In addition Facebook has recently launched a new book sharing component showing that it still intends to evolve the Marketplace application.

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Posted by Colin Smillie on Wednesday, August 29th, 2007 at 9:33 am and is filed under Classifieds, Facebook. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.