06th Aug 2007
FreeAdLists.com launches free classifieds worldwide
FreeAdLists.com has launched a free classified service worldwide. All classified ads are free and can be placed by geographic region, or major city. The site features multiple languages to provide maximum support worldwide.
The ad creation process appears to be more involved that other sites like Kijiji or Craigslist but ad does carry more information than these services. The site also features several anti-fraud services to help prevent fraudulent ads from making it on the site. Currently the site has very little content in most major markets. It will be interesting to see what marketing services the site uses as it tried to gain content.
Probably the biggest challenge for the site will be differentiating against free. There are a number of other free classified sites and it will be hard for the site to get users to post their content. To grow paid classifieds the process normally involves discounting to build up content, to attract users so that the value of the classified increases. With a free site this is very little incentive to post into a fairly deserted site…
Roy Wood, the sites President and Founder, appears to be active blogger so we expect blogging and social media to be a strong point of impact for the sites marketing efforts. The company is located in Songtan, South Korea so it will be difficult for it market directly in more popular markets like the USA.
Colin,
I appreciate the writeup. I agree with you the site has an uphill battle when it comes to competing with the classified giants. I’m just hoping some of my marketing efforts and sheer persistence will pay off. The ads are coming in daily but it has been a gradual process.
What’s interesting is the posters growth is growing faster than expected. I hope this is a good sign and hopefully they will start posting ads.
You’re right about the blogging. I’m an active blogger, especially when it comes to UNIX based systems. My desire is to leverage these activities over to the classified ad site. We’ll see.
Again, thanks for the fair writeup,
Regards,
Roy Wood
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