RefreshClassifieds

YP Corp announced that they have acquired OnCall Subscriber Management Inc based out Manila, Philippines. The deal gives YP Corp state of the art access to customer management and call center technology. Its an interest decision when most of the industry is moving towards outsourced call centers.

As more and more free online classified and directory competitors become popular the need for an industry leading call center will become important. The free listings can be used as a lead generation database for the call center to upsell into paid advertising. An effective call center will be in converting these customers and it might not be possible to get this level of service through and outsourced relationship. It will be interesting to see how YP Corp uses this new resource.

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Posted by Colin Smillie on Tuesday, July 17th, 2007 at 8:30 am and is filed under Call Center, Classifieds, Directory. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.